Comments on: iTunes Killed the Album http://fatkidrecords.wordpress.com/2007/07/13/itunes-killed-the-album/ Thinking Outside the Frets Sat, 15 Nov 2008 03:41:07 +0000 http://wordpress.com/ hourly 1 By: Morgan http://fatkidrecords.wordpress.com/2007/07/13/itunes-killed-the-album/#comment-43 Morgan Mon, 10 Sep 2007 22:02:54 +0000 http://fatkidrecords.wordpress.com/2007/07/13/itunes-killed-the-album/#comment-43 Agreed. Music as a whole is changing and keeping up with the scene is something that the "major label machine" has blinded us from. It's easy to fall into the monotonous trap of believing that there is only one way to skin the music industry cat. I.e.: make an album, promote the album with a concert, sell the album with the momentum. But I think there could be a whole new world out there for indies if they're willing to put a little creative effort and thought into it. We coud potentially market ourselves in a whole new way (which I believe we are doing so now in baby steps), so much so that we gain the attention of the big industry giants. This is already happening in that radio is not the end all be all as it once was. Now with Internet radio, that whole market is changing. It's also true because of iTunes. Yes, it may have killed the "album" per se, but it opened up a world where The Hero Factor can sell their music right next to Kelly Clarkson; Forever the Sickest Kids next to Jay-Z and so on. It's an equal playing field (if you do the marketing work) and that's what's changing the industry as a whole. I, for one, am stoked about it. Agreed. Music as a whole is changing and keeping up with the scene is something that the “major label machine” has blinded us from. It’s easy to fall into the monotonous trap of believing that there is only one way to skin the music industry cat. I.e.: make an album, promote the album with a concert, sell the album with the momentum.

But I think there could be a whole new world out there for indies if they’re willing to put a little creative effort and thought into it. We coud potentially market ourselves in a whole new way (which I believe we are doing so now in baby steps), so much so that we gain the attention of the big industry giants. This is already happening in that radio is not the end all be all as it once was. Now with Internet radio, that whole market is changing. It’s also true because of iTunes. Yes, it may have killed the “album” per se, but it opened up a world where The Hero Factor can sell their music right next to Kelly Clarkson; Forever the Sickest Kids next to Jay-Z and so on. It’s an equal playing field (if you do the marketing work) and that’s what’s changing the industry as a whole.

I, for one, am stoked about it.

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